# TrialValid

> TrialValid holds the plan price on a card at sign-up, starts a free trial in your Stripe account and captures the hold just before the trial ends.

## When to use TrialValid

- Understand how a card-backed free trial works -> https://trialvalid.com/docs/trial-lifecycle.md
- Set up TrialValid step by step -> https://trialvalid.com/docs/getting-started.md
- Check plans and the MRR bands -> https://trialvalid.com/pricing.md
- Look up an error code -> https://trialvalid.com/docs/errors.md
- Find the Stripe events the service handles -> https://trialvalid.com/docs/webhooks.md
- List every page with its markdown link -> https://trialvalid.com/sitemap.md
- See what the HTTP API exposes -> https://trialvalid.com/docs/api.md

## How agents should use TrialValid

- Every feature is on every plan.
- TrialValid has an HTTP API for sellers. API access is set up with your account: email hello@trialvalid.com for a key and the API host address. No API host is published on this site, so do not guess one. It has no MCP server and no client libraries. Do not invent endpoints, tools or key formats; read the overview at https://trialvalid.com/docs/api.md.
- Authentication: seller routes take a seller API key as a Bearer token or X-API-Key header, and a few routes are public. An agent acts for a seller only with that seller's own key. Do not ask a person for Stripe keys or card details.
- Documentation: start at https://trialvalid.com/docs/getting-started.md. The trial lifecycle is at https://trialvalid.com/docs/trial-lifecycle.md and the Stripe events at https://trialvalid.com/docs/webhooks.md.
- Errors: the error envelope and its codes (code, fix, retryable, request_id) are documented at https://trialvalid.com/docs/errors.md. Branch on the code.
- Add .md to any page URL, or send Accept: text/markdown, to read the markdown version of a page.
- Contact: hello@trialvalid.com. Do not write to that address on a user's behalf without their permission.

## Agent setup

- [Full documentation in one file](https://trialvalid.com/llms-full.txt?from=llms-txt)
- [Markdown sitemap](https://trialvalid.com/sitemap.md?from=llms-txt): every page with a link to its markdown version
- [Documentation sitemap](https://trialvalid.com/docs/sitemap.md?from=llms-txt): the docs pages only
- [Sitemap](https://trialvalid.com/sitemap.xml?from=llms-txt)

## Plans

| Plan | Price per month | Connected-account MRR | How to start |
| --- | --- | --- | --- |
| Starter | $29 | $0 up to $10,000 | 14-day trial for $1 |
| Growth | $95 | $10,000 up to $50,000 | Book a call, then pay |
| Scale | $295 | $50,000 up to $150,000 | Book a call, then pay |
| Pro | $595 | $150,000 up to $250,000 | Book a call, then pay |
| Max | $995 | $250,000 up to $1,000,000 | Book a call, then pay |
| Enterprise | from $1,995 | $1,000,000 and above | Book a call, then pay |

Every feature is on every plan. Your plan follows the monthly recurring revenue of the Stripe account you connect. A first paid month can be refunded within 7 days; a person reviews each request.

## Product

- [How card-backed free trials work](https://trialvalid.com/product.md?from=llms-txt): Hold the plan price on the card at sign-up, run the trial in your Stripe account and capture before it ends, so every trial starts with a card that can pay.
- [Card holds for free trials](https://trialvalid.com/product/trial-holds.md?from=llms-txt): How TrialValid holds the plan price at sign-up, starts the trial, captures before it ends, and what happens when a step fails.
- [Trial pages and variants](https://trialvalid.com/product/trial-pages.md?from=llms-txt): Hosted trial pages with a price from your Stripe price, one to 90 trial days, and variants that split traffic evenly.
- [Attribution and analytics](https://trialvalid.com/product/attribution.md?from=llms-txt): First-touch campaign data on every signup, plus visits, signups, conversions and revenue per page variant.
- [Alerts and statement descriptors](https://trialvalid.com/product/alerts.md?from=llms-txt): Slack alerts for high-value trials, failed captures, lost holds and disputes, and card statement descriptors derived from your brand.
- [Trial reminders and records](https://trialvalid.com/product/trial-reminders.md?from=llms-txt): Every buyer gets a reminder before the first charge, and every trial keeps a time-stamped record of what the buyer was shown, ready if a charge is questioned.
- [AI page variants for trial signup](https://trialvalid.com/product/ai-optimization.md?from=llms-txt): A model writes new versions of your trial page, traffic splits evenly between the ones you switch on, and you promote the winner.
- [High-value trial alerts in Slack](https://trialvalid.com/product/high-value-alerts.md?from=llms-txt): Set a plan price threshold and get a Slack message when a trial at or above it starts, plus alerts for failed captures, lost holds and disputes.
- [Custom card statement descriptors](https://trialvalid.com/product/custom-statement-descriptors.md?from=llms-txt): TrialValid builds a card statement suffix of up to 10 characters from your brand, or checks one you set against the 5 to 22 character rules.
- [Dispute readiness for free trials](https://trialvalid.com/product/dispute-readiness.md?from=llms-txt): Every trial keeps a record of what the buyer saw, flags a dispute on the trial and alerts you; a calculator shows what disputes cost.
- [Should a free trial require a credit card?](https://trialvalid.com/require-credit-card-for-free-trial.md?from=llms-txt): Asking for a card cuts signups but changes who is left; ChartMogul puts card-required trials at 30% to paid against an 8% median for all.
- [Stripe trial conversion: four leaks, five fixes](https://trialvalid.com/stripe-trial-conversion.md?from=llms-txt): Where a Stripe free trial loses revenue (no card, a failed first charge, a forgotten trial, no reminder) and five steps to close each leak.
- [Free trial abuse prevention: methods compared](https://trialvalid.com/free-trial-abuse-prevention.md?from=llms-txt): What trial abuse costs, how card holds, verification, limits and review compare, and why a card deters abuse without detecting fraud.
- [How TrialValid works](https://trialvalid.com/how-it-works.md?from=llms-txt): Email us, approve Stripe, pick a price and trial length, and we publish your page. TrialValid holds the card, starts the trial and captures before it ends.
- [TrialValid integrations](https://trialvalid.com/integrations.md?from=llms-txt): The tools TrialValid connects to: Stripe Connect, Slack incoming webhooks, email for trial reminders, Vercel domains and a model for page variants.
- [Security at TrialValid](https://trialvalid.com/security.md?from=llms-txt): How TrialValid handles your Stripe connection, the events Stripe sends, the charges it makes and your keys.

## Tools

- [ROI Calculator for Trial Conversion](https://trialvalid.com/roi-calculator.md?from=llms-txt): The value of lifting your trial conversion: at the defaults, 25 more customers is $2,475 extra MRR a month.
- [Trial Conversion Rate Calculator](https://trialvalid.com/trial-conversion-rate-calculator.md?from=llms-txt): Divide paid trials by trials started: 60 of 400 is 15.0%. Then see what extra points are worth in MRR and ARR.
- [Churn Rate Calculator](https://trialvalid.com/churn-rate-calculator.md?from=llms-txt): Divide customers lost by customers at the start: 15 of 500 is 3.0% a month, 30.6% a year compounded.
- [Customer lifetime value calculator](https://trialvalid.com/customer-lifetime-value-calculator.md?from=llms-txt): At $100 a month, 80% margin and 2.5% monthly churn, a customer is worth $3,200 in margin.
- [MRR calculator](https://trialvalid.com/mrr-calculator.md?from=llms-txt): Starting at $40,000, a month with $6,000 new and $2,000 expansion MRR ends at $46,000, an ARR of $552,000.
- [Failed payment recovery calculator](https://trialvalid.com/failed-payment-recovery-calculator.md?from=llms-txt): On $50,000 of MRR with 5% failing first try, recovering 40% loses $18,000 a year, and 55% recovery saves $4,500.
- [Price Increase Calculator](https://trialvalid.com/price-increase-calculator.md?from=llms-txt): A rise from $49 to $59 is +20.4% and pays off until 16.9% of customers leave. Test your own.
- [Proration calculator](https://trialvalid.com/proration-calculator.md?from=llms-txt): Moving a $49 plan up to $99 when 15 of the 30 days remain owes $25.00 now: $49.50 less a $24.50 credit.
- [Gross margin calculator](https://trialvalid.com/gross-margin-calculator.md?from=llms-txt): Gross margin is profit over revenue. $50,000 of revenue on $10,000 of cost is a margin of 80.0% and a markup of 400.0%.
- [Stripe Fee Calculator (US)](https://trialvalid.com/stripe-fee-calculator.md?from=llms-txt): Stripe takes $3.20 on a $100 US card payment at 2.9% + $0.30. Enter your amount to see the fee, or the charge that leaves a target.
- [PayPal fee calculator](https://trialvalid.com/paypal-fee-calculator.md?from=llms-txt): A $100 PayPal Checkout sale costs $3.98 in fees and leaves $96.02. Charge $104.12 to keep the full $100.
- [Square fee calculator](https://trialvalid.com/square-fee-calculator.md?from=llms-txt): A $100 online Square sale on the Free plan costs $3.60 and leaves $96.40. See in person, ACH and plan costs, and when a paid plan breaks even.
- [Stripe fee calculator for the UK](https://trialvalid.com/stripe-fee-calculator/uk.md?from=llms-txt): On a £100 standard UK card payment Stripe takes £1.70 and you keep £98.30. Charge £101.73 to receive the full £100.
- [Stripe fee calculator for Canada](https://trialvalid.com/stripe-fee-calculator/canada.md?from=llms-txt): Stripe's fee on a CA$100 Canadian card payment is CA$3.20, leaving CA$96.80. Charge CA$103.30 to receive the whole CA$100.
- [Stripe fee calculator for Australia](https://trialvalid.com/stripe-fee-calculator/australia.md?from=llms-txt): Stripe's fee on an A$100 Australian card payment is A$1.95 with GST included, so you keep A$98.05. Charge A$101.98 to receive A$100.
- [PayPal fee calculator for the UK](https://trialvalid.com/paypal-fee-calculator/uk.md?from=llms-txt): A £100 UK sale at PayPal's standard rate costs £3.20 and leaves £96.80. Work out your own fee by payment type and buyer.
- [PayPal fee calculator for Canada](https://trialvalid.com/paypal-fee-calculator/canada.md?from=llms-txt): PayPal takes CA$3.20 from a CA$100 Canadian sale at the commercial rate and you keep CA$96.80. Check any amount and buyer location.
- [PayPal fee calculator for Australia](https://trialvalid.com/paypal-fee-calculator/australia.md?from=llms-txt): An A$100 Australian sale at PayPal's commercial rate costs A$3.20 and leaves A$96.80. Compare QR, card and overseas buyers.
- [Square fee calculator for Canada](https://trialvalid.com/square-fee-calculator/canada.md?from=llms-txt): On a CA$100 online sale Square takes CA$3.10 in Canada and you keep CA$96.90. Charge CA$103.19 to receive the full CA$100.
- [Square fee calculator for Australia](https://trialvalid.com/square-fee-calculator/australia.md?from=llms-txt): On an A$100 in person card sale Square takes A$1.60 in Australia and you keep A$98.40. Charge A$101.63 to receive the full A$100.

## Metrics

- [SaaS metrics glossary](https://trialvalid.com/saas-metrics.md?from=llms-txt): A plain guide to 19 SaaS metrics, from visitor to trial rate to LTV to CAC, each with a formula, an example and a calculator.
- [Visitor to trial conversion rate](https://trialvalid.com/saas-metrics/visitor-to-trial-conversion-rate.md?from=llms-txt): Visitor to trial conversion rate counts distinct visitors who start a trial in the same period, shown with the formula and a worked case.
- [Trial to paid conversion rate](https://trialvalid.com/saas-metrics/trial-to-paid-conversion-rate.md?from=llms-txt): Trial to paid conversion rate means the part of a trial start cohort that pays once the trials end, with a worked example.
- [Freemium conversion rate](https://trialvalid.com/saas-metrics/freemium-conversion-rate.md?from=llms-txt): Freemium conversion rate tracks the free signups in a cohort that move to a paid plan inside a stated window, with a worked example.
- [Failed payment rate](https://trialvalid.com/saas-metrics/failed-payment-rate.md?from=llms-txt): Failed payment rate is failed charges divided by attempted charges over the same period, with a formula and a worked example.
- [Card decline rate](https://trialvalid.com/saas-metrics/card-decline-rate.md?from=llms-txt): Card decline rate is declined attempts divided by attempts, split into soft declines that can recover and hard declines that cannot.
- [Payment recovery rate](https://trialvalid.com/saas-metrics/payment-recovery-rate.md?from=llms-txt): Payment recovery rate measures how many failed payments were eventually collected, out of every payment that failed, with a worked example.
- [Dunning: recovering failed payments](https://trialvalid.com/saas-metrics/dunning.md?from=llms-txt): Dunning is the process of recovering failed subscription payments through retries, messages, a grace period and a final action.
- [Involuntary churn](https://trialvalid.com/saas-metrics/involuntary-churn.md?from=llms-txt): Involuntary churn is the share of opening customers lost because a failed charge was never collected, not because they chose to cancel.
- [MRR: monthly recurring revenue](https://trialvalid.com/saas-metrics/mrr.md?from=llms-txt): MRR is the monthly equivalent of every active subscription, and it moves through four changes: new, expansion, contraction and churned.
- [ARR: annual recurring revenue](https://trialvalid.com/saas-metrics/arr.md?from=llms-txt): ARR is monthly recurring revenue times twelve, a run rate that shows scale and is not the revenue you have recognized.
- [Average revenue per user (ARPU)](https://trialvalid.com/saas-metrics/arpu.md?from=llms-txt): ARPU is monthly recurring revenue spread across your paying customers, the average amount each one pays per month.
- [Expansion MRR: growth from existing customers](https://trialvalid.com/saas-metrics/expansion-mrr.md?from=llms-txt): Expansion MRR is the extra monthly recurring revenue you add from customers who were already paying you.
- [Customer churn rate and how to measure it](https://trialvalid.com/saas-metrics/churn-rate.md?from=llms-txt): Churn rate is the fraction of your opening customers that have left by the close of the period.
- [Revenue churn rate: gross and net](https://trialvalid.com/saas-metrics/revenue-churn-rate.md?from=llms-txt): Revenue churn rate is the share of starting monthly recurring revenue lost to cancellations and downgrades, before or after expansion.
- [Net revenue retention (NRR)](https://trialvalid.com/saas-metrics/net-revenue-retention.md?from=llms-txt): Net revenue retention is the share of last period's recurring revenue still there now, counting expansion, downgrades and cancellations.
- [Customer lifetime value (LTV)](https://trialvalid.com/saas-metrics/customer-lifetime-value.md?from=llms-txt): Customer lifetime value is the gross margin you can expect from an average customer over the whole time they stay.
- [Customer acquisition cost (CAC)](https://trialvalid.com/saas-metrics/customer-acquisition-cost.md?from=llms-txt): Customer acquisition cost is the sales and marketing spend it takes, on average, to win one new paying customer.
- [CAC payback period in months](https://trialvalid.com/saas-metrics/cac-payback-period.md?from=llms-txt): The months of gross profit a new customer must generate before the cost of winning them is repaid.
- [LTV to CAC ratio explained](https://trialvalid.com/saas-metrics/ltv-to-cac-ratio.md?from=llms-txt): The LTV to CAC ratio compares what a customer is worth over their lifetime with what it cost to win them.

## Solutions

- [Solutions by company stage](https://trialvalid.com/solutions.md?from=llms-txt): Three setups for card held free trials, matched to your monthly recurring revenue, each with a 30 day plan, setup advice and the fee.
- [Trial setup for early stage SaaS startups](https://trialvalid.com/solutions/startups.md?from=llms-txt): A first card held trial for a startup under $10,000 of MRR: what to set up in week one, how to read results, and what it costs.
- [Trial conversion for growing SaaS teams](https://trialvalid.com/solutions/growing-saas.md?from=llms-txt): For SaaS teams between $10,000 and $250,000 of MRR: tighten the trial to charge path, split tests, and alerts without a billing project.
- [Card holds for trials at large SaaS companies](https://trialvalid.com/solutions/enterprise.md?from=llms-txt): For SaaS companies above $250,000 of MRR: how the money flow works, which controls you keep, and how to arrange a call for a custom setup.

## Docs

- [Documentation](https://trialvalid.com/docs.md?from=llms-txt): Guides for TrialValid: getting started, the trial lifecycle, plans, webhooks, errors and the API overview.
- [Getting started](https://trialvalid.com/docs/getting-started.md?from=llms-txt): What you need to run card-backed trials with TrialValid, the steps a seller follows, and what the platform handles for you.
- [Trial lifecycle](https://trialvalid.com/docs/trial-lifecycle.md?from=llms-txt): The states a trial moves through, the jobs that drive it, and how cancel and failure paths resolve.
- [Plans and MRR](https://trialvalid.com/docs/plans-and-mrr.md?from=llms-txt): How a seller's plan is chosen from connected-account MRR, with the bands, the counting rules and the prices.
- [Webhooks](https://trialvalid.com/docs/webhooks.md?from=llms-txt): The Stripe events TrialValid handles, how each event is claimed once, and why invoice events are not subscribed.
- [Errors](https://trialvalid.com/docs/errors.md?from=llms-txt): The error envelope the service uses, its fields, and the codes a seller can see.
- [API overview](https://trialvalid.com/docs/api.md?from=llms-txt): The TrialValid HTTP API: seller routes for pages, variants, trials, domains and alerts, public routes for the hosted trial page, and an OpenAPI document.

## Pricing

- [Plans from $29 with a 14-day trial for $1](https://trialvalid.com/pricing.md?from=llms-txt): Start on Starter for $29 a month with a 14-day trial for $1. Larger plans from $95 begin with a booked onboarding call. Every feature is on every plan.

## Comparison

- [TrialValid compared with billing and growth tools](https://trialvalid.com/comparison.md?from=llms-txt): How TrialValid card-backed trials sit next to billing, dispute, retention, analytics and onboarding tools, with dated prices and linked sources.
- [Paddle vs TrialValid: pricing and fit](https://trialvalid.com/comparison/paddle.md?from=llms-txt): Paddle compared with TrialValid: 5% + 50 cents per checkout transaction, no monthly fee. Checked 2026-10-19.
- [Baremetrics vs TrialValid: pricing and fit](https://trialvalid.com/comparison/baremetrics.md?from=llms-txt): Baremetrics works alongside TrialValid: Launch plan card shows $75 per month; the FAQ on the same page says $49. Checked 2026-10-19.
- [Chargebacks911 vs TrialValid: pricing and fit](https://trialvalid.com/comparison/chargebacks911.md?from=llms-txt): Chargebacks911 compared with TrialValid: No public price; the site routes you to request an ROI analysis or a demo. Checked 2026-10-19.
- [Chargebee vs TrialValid: pricing and fit](https://trialvalid.com/comparison/chargebee.md?from=llms-txt): Chargebee compared with TrialValid on starting price, free tier and features. Checked 2026-10-19.
- [Chargebee Retention vs TrialValid: pricing and fit](https://trialvalid.com/comparison/chargebee-retention.md?from=llms-txt): Chargebee Retention compared with TrialValid: Chargebee Growth Starter at $0 for Chargebee Billing customers; Growth Enterprise is custom. Checked 2026-10-19.
- [Chargeflow vs TrialValid: pricing and fit](https://trialvalid.com/comparison/chargeflow.md?from=llms-txt): Chargeflow compared with TrialValid on starting price, free tier and features. Checked 2026-10-19.
- [ChartMogul vs TrialValid: pricing and fit](https://trialvalid.com/comparison/chartmogul.md?from=llms-txt): ChartMogul works alongside TrialValid: Free up to $10K MRR; paid plans scale with tracked revenue. Checked 2026-10-19.
- [Churn Buster vs TrialValid: pricing and fit](https://trialvalid.com/comparison/churn-buster.md?from=llms-txt): Churn Buster compared with TrialValid: Dunning or Cancel Flows from $269 per month; both from $430 per month. Checked 2026-10-19.
- [Gumroad vs TrialValid: pricing and fit](https://trialvalid.com/comparison/gumroad.md?from=llms-txt): Gumroad works alongside TrialValid on starting price, free tier and features. Checked 2026-10-19.
- [Justt vs TrialValid: pricing and fit](https://trialvalid.com/comparison/justt.md?from=llms-txt): Justt compared with TrialValid: Success-based: a fee applies only on chargebacks Justt wins, and the page prints no rate. Checked 2026-10-19.
- [Lemon Squeezy vs TrialValid: pricing and fit](https://trialvalid.com/comparison/lemon-squeezy.md?from=llms-txt): Lemon Squeezy compared with TrialValid: 5% + 50 cents per transaction for ecommerce, with no monthly charge. Checked 2026-10-19.
- [Memberstack vs TrialValid: pricing and fit](https://trialvalid.com/comparison/memberstack.md?from=llms-txt): Memberstack works alongside TrialValid on starting price, free tier and features. Checked 2026-10-19.
- [Outseta vs TrialValid: pricing and fit](https://trialvalid.com/comparison/outseta.md?from=llms-txt): Outseta works alongside TrialValid on starting price, free tier and features. Checked 2026-10-19.
- [Recurly vs TrialValid: pricing and fit](https://trialvalid.com/comparison/recurly.md?from=llms-txt): Recurly compared with TrialValid on starting price, free tier and features. Checked 2026-10-19.
- [Stripe Billing vs TrialValid: pricing and fit](https://trialvalid.com/comparison/stripe-billing.md?from=llms-txt): Stripe Billing compared with TrialValid: 0.7% of Billing volume on pay as you go, or from $620 per month on an annual contract paid monthly. Checked 2026-10-19.
- [Stripe Radar vs TrialValid: pricing and fit](https://trialvalid.com/comparison/stripe-radar.md?from=llms-txt): Stripe Radar compared with TrialValid: Radar Standard starts at $10 per month, or $0.05 per screened transaction on pay as you go. Checked 2026-10-19.
- [Zuora vs TrialValid: pricing and fit](https://trialvalid.com/comparison/zuora.md?from=llms-txt): Zuora compared with TrialValid: Contact sales: no price is printed on the pages. Checked 2026-10-19.
- [Switch from 1Capture to TrialValid: moves and changes](https://trialvalid.com/switch-from/1capture.md?from=llms-txt): Move card-backed trials from 1Capture to TrialValid: what carries over, the setup steps and how plans differ. Checked 2026-10-23.

## Blog

- [What is conversion rate optimization?](https://trialvalid.com/blog/what-is-conversion-rate-optimization.md?from=llms-txt): A plain explanation of CRO for trial businesses: the four rates to track, how to rank fixes by customers gained, and how to test without noise.
- [Free trial conversion benchmarks for 2026](https://trialvalid.com/blog/free-trial-conversion-benchmarks-2026.md?from=llms-txt): What ChartMogul's 2026 study of 200 products found about trial conversion, with good and great ranges, the card required gap and its limits.
- [Trial email sequence templates for SaaS](https://trialvalid.com/blog/trial-email-sequence-templates.md?from=llms-txt): A six email sequence for a free trial that starts with a card, with a dated schedule, templates ready to copy, sending rules and ways to measure the results.
- [Behavioral triggers: a complete guide](https://trialvalid.com/blog/behavioral-triggers-complete-guide.md?from=llms-txt): How to design behavioral triggers for a free trial: the three kinds, the six fields to write down, how to find events and how to measure them.
- [Pre-authorization to cut failed trial payments](https://trialvalid.com/blog/reducing-failed-payments-smart-pre-authorization.md?from=llms-txt): Place a hold on the card when the trial starts, capture before it lapses, and pair it with retries and emails for the declines a hold cannot prevent.
- [A sourced checklist for your trial signup page](https://trialvalid.com/blog/trial-page-teardowns-what-top-saas-get-right.md?from=llms-txt): Eight things a free-trial signup page needs, each tied to a public document or report so you can check it yourself before you change a pixel.
- [Trial-to-paid conversion rate: the full guide](https://trialvalid.com/blog/trial-to-paid-conversion-rate-ultimate-guide.md?from=llms-txt): How to define, measure and read your trial to paid rate, what a 200-product study found, and which numbers to check before you change anything.
- [Free trial optimization checklist](https://trialvalid.com/blog/free-trial-optimization-checklist.md?from=llms-txt): A stage by stage checklist for a free trial with a card on file, from the decisions before launch to the first renewal, with one number to watch per stage.
- [Onboarding best practices for SaaS trials](https://trialvalid.com/blog/onboarding-best-practices-saas-trials.md?from=llms-txt): Get each trial user to one real result early: remove steps, time your messages, and measure the share who get there.
- [Activation and time to value in SaaS trials](https://trialvalid.com/blog/activation-and-time-to-value-in-trials.md?from=llms-txt): Define the moment a trial user first gets value, measure how long it takes, and shorten it using your own cohort data.
- [Ethical urgency and scarcity in SaaS trials](https://trialvalid.com/blog/ethical-urgency-and-scarcity-in-saas-trials.md?from=llms-txt): Use real deadlines, state them plainly, and measure cancellations and disputes next to conversion, not only signups.
- [Social proof for B2B SaaS trials](https://trialvalid.com/blog/social-proof-for-b2b-saas-trials.md?from=llms-txt): Collect real customer proof with permission, place it where buyers hesitate, and build trust honestly before you have customers.
- [Pricing tests during free trials](https://trialvalid.com/blog/pricing-tests-during-trials.md?from=llms-txt): How to test a price on new trials: the revenue break-even, the sample size each arm needs, the Stripe setup and how to read the result.
- [Trial optimization for startups](https://trialvalid.com/blog/startup-trial-optimization-guide.md?from=llms-txt): A practical order of work for a small SaaS team: cohort tracking, free recovery settings, exit conversations and one large change a month.
- [Payment timing and the buyer's mind](https://trialvalid.com/blog/payment-timing-psychology.md?from=llms-txt): What payment systems fix about trial timing, what behavioral research does and does not say, and which timing choices to test.
- [Where free trials leak revenue](https://trialvalid.com/blog/how-trials-leak-revenue.md?from=llms-txt): The five joints where a card-backed free trial loses revenue, which ones the sources let you size, and how to measure each in your own data.
- [Trial conversion levers ranked by evidence](https://trialvalid.com/blog/trial-conversion-levers-ranked-by-evidence.md?from=llms-txt): Seven ways to convert more trials, ranked by the strength of the published evidence, with a plain note where no source gives a number.
- [ChartMogul review: pricing and who it suits](https://trialvalid.com/blog/chartmogul-review.md?from=llms-txt): ChartMogul turns billing data into MRR, churn and LTV reports. It is free to $10K MRR; paid plans start at $57 a month billed yearly.
- [Outseta review: pricing and who it suits](https://trialvalid.com/blog/outseta-review.md?from=llms-txt): Outseta bundles Stripe billing, a CRM, email, gated content and a help desk. Plans run $37 to $697 a month billed yearly.
- [Supabase review: pricing and who it suits](https://trialvalid.com/blog/supabase-review.md?from=llms-txt): Supabase is a hosted Postgres platform with auth, storage and functions. A free tier exists; Pro is $25 a month plus usage past the included amounts.
- [TrustMRR review: pricing and who it suits](https://trialvalid.com/blog/trustmrr-review.md?from=llms-txt): TrustMRR lists software startups with revenue read from a payment provider. Listing starts free, marketplace plans from $29, and a sale costs 3% plus escrow.
- [Kit review: pricing and who it suits](https://trialvalid.com/blog/kit-review.md?from=llms-txt): Kit, formerly ConvertKit, is email marketing for creators. It is free to 10,000 subscribers; paid plans start at $33 a month billed yearly.
- [lemlist review: pricing and who it suits](https://trialvalid.com/blog/lemlist-review.md?from=llms-txt): lemlist runs cold outreach across email, LinkedIn, calls and SMS. Plans run $55 to $87 a month billed yearly, with add-ons for lead data.
- [SparkToro review: pricing and who it suits](https://trialvalid.com/blog/sparktoro-review.md?from=llms-txt): A dated look at SparkToro, the audience research tool: what a report contains, the plan prices as listed, usage limits and who it suits.
- [Visualping review: pricing and who it suits](https://trialvalid.com/blog/visualping-review.md?from=llms-txt): What Visualping charges for web page change alerts on its free, Personal and Business tiers, who runs it, and who should pay for it.
- [Systeme.io review: pricing and who it suits](https://trialvalid.com/blog/systeme-review.md?from=llms-txt): Systeme.io bundles funnels, email, courses and affiliates on one plan. We checked its free plan limits and paid tiers from $17 a month.
- [Linkody review: pricing and who it suits](https://trialvalid.com/blog/linkody-review.md?from=llms-txt): Linkody tracks the backlinks you build and the ones competitors earn. We checked five paid plans from $14.90 a month and a 30 day trial.
- [TrialValid blog: trial guides and tool reviews](https://trialvalid.com/blog.md?from=llms-txt): Sourced guides on free-trial conversion, payments and onboarding for SaaS sellers, plus dated reviews of the tools founders compare.

## Company

- [About TrialValid](https://trialvalid.com/about.md?from=llms-txt): TrialValid is a Meralume Labs product that makes free trials card-backed: the card is held at sign-up and charged once, just before the trial ends.
- [Contact](https://trialvalid.com/contact.md?from=llms-txt): Email hello@trialvalid.com for help, billing questions or anything else.
- [Book an onboarding call](https://trialvalid.com/book-a-call.md?from=llms-txt): Growth, Scale, Pro, Max and Enterprise start with a booked call. We set up your first trial page with you, then you pay. Enterprise starts at $1,995 a month.
- [Start a TrialValid trial](https://trialvalid.com/trial.md?from=llms-txt): Set up card backed free trials on your own Stripe account, step by step.
- [TrialValid questions and answers](https://trialvalid.com/faq.md?from=llms-txt): Answers on holds, trials, Stripe, plans and getting started with TrialValid, grouped by topic.
- [Cookies at TrialValid](https://trialvalid.com/cookies.md?from=llms-txt): What the TrialValid website sets in your browser, and the short-lived items used when a seller connects a payment account.
- [Changelog](https://trialvalid.com/changelog.md?from=llms-txt): What shipped in TrialValid, by date, from the trial engine to the website.

## Legal

- [Terms of service](https://trialvalid.com/terms.md?from=llms-txt): The terms for using TrialValid: what the service does, seller responsibilities, fees, refunds and how to end the service.
- [Privacy policy](https://trialvalid.com/privacy.md?from=llms-txt): Privacy policy for TrialValid: what data the service stores, who processes it and how to use your rights to access, correct, delete or port your data.
- [Acceptable use](https://trialvalid.com/acceptable-use.md?from=llms-txt): The acceptable use policy for TrialValid sellers: what a trial must show the buyer and what is not allowed.

## Optional

- [Full corpus in one file](https://trialvalid.com/llms-full.txt)
- [Sitemap](https://trialvalid.com/sitemap.xml)
- Support: hello@trialvalid.com